I've enjoyed the privilege of being asked to speak at several venues over the past few months. From universities to companies and various community business improvement districts. The topic has been focused on how to use social media for various results: to network and make meaningful connections, to get a job, to grow business and more like this.
Over the course of the first few of these presentations I put together the following to guide the presentation:
- Overview: What is social media?
- The numbers: Stats on who's using it.
- How do companies get started?
- 7 most common ways companies use it.
- How are companies in your industry using it? (helps to get a key competitor list prior to presentation)
- How to begin to create a social media road map and plan.
- List of resources, examples, etc.
- Question/Answer session.
For presentations to students, I change it up a bit if the focus is on using social media to get a job.
If you're interested in learning more or having me speak to your organization you can contact me at steve@spreenkler.com.
Steve
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